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25 May 2006: Early results from the national take-up campaign in England to be shared at Socitm Insight Website Take up Service workshop on 23 June


Early results from the national online local public services take-up campaign in England will be shared with delegates attending the Socitm Insight Website Take up Service workshop in Birmingham on 23 June.

The results will be presented by Dr Peter Blair, who is the senior responsible officer (SRO), at the Department of Communities and Local Government which launched the campaign on May 8.  The Socitm Insight Take up service is being used by the Department of Communities and Local Government to monitor take-up of online services, and the event will provide an unique opportunity to hear about and discuss the impact of the campaign on individual councils.

Also on the agenda is:

  • Information about the latest results from the Socitm Insight Website Take up Service
  • Advice from Take up service collaborator Nielsen//NetRatings on how to encourage website visits
  • A case study from Bridgnorth District Council on take-up of its online land charges booking system
  • A progress report on Socitm Insight’s Marketing Online Services project, which later this year will publish examples of best practice in the marketing of online services by councils

The event, which is free to subscribers of the Socitm Insight Website Take up Service, is aimed at heads of ICT and customer service, web managers and marketing and communications professionals in local authorities.

Venue: The Orange Studio, Cannon Street, Birmingham B2 5EP (about 5 mins walk from New Street Station)

Cost: Socitm Insight Website Take up Service subscribers get two free delegate places (additional places £75 each).  Delegates from other Socitm Insight subscribers pay £125: (reimbursed to new take-up service participants).  Non-subscribers to either service pay £275.

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